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Betfred Casino

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BetDigital Makes Major Move With NYX Gaming Deal

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Stepping up their game, this week BetDigital announced that it had signed a deal with NYX Gaming, the up and coming gaming content provider. The deal, which has caught a few by surprise, will see BetDigital acquire NYX Gaming through an outright purchase, with the deal rumoured to be worth around £24.5 million. Growing seemingly by the day, it seems that BetDigtial is making a major effort to move through the online casino ranks in 2016.

BetDigital

Launched back in 2016, BetDigital have gone from strength to strength since its inception. Creating and providing players with fresh new content, of which most is engaging with players worldwide. What the brand has to offer now spans, land-based, TV, mobile, and online based gambling outlets. Many believe that the new deal with NYX Gaming will allow the company to further its impact within the latter.BetDigital Makes Major Move With NYX Gaming Deal 

NYX Gaming

While once thought resistant to a deal such as this, it now looks like NYX Gaming is embracing the input of BetDigtal. Speaking on the details of the brand new deal company CEO Matt Davey spoke about how the new lead-brand’s experience in Omni-channel content and know-how working with such can help NYX Gaming move forward in the years to come. In recent years, NYX Gaming has become an impressive up and comer within the world of online casino software development, with many major casino sites taking notice. With BetDigital now involved in the company’s day-to-day operations, many believe that NYX Gaming is now destined for the top.New working arrangements, mergers, and takeovers between companies are hardly anything new within the world of online casino gaming. However, it seems that the deal between BetDigital and NYX Gaming is different, with both brands set to reap the rewards of such long into the future.