Terms and Conditions

By Becky Mosley | Updated 12 March 2026

These Terms and Conditions (“Terms”) govern your access to and use of the website www.slotfruit.co.uk (the “Website”), which is owned and operated by Take Marketing Limited, a company incorporated in England and Wales under company number 07619813, whose registered office is at Littleworth Grange South End, Goxhill, Barrow-Upon-Humber, England, DN19 7NE, trading as Play Marketing UK (“we”, “us”, “our”, “the Company”).

By accessing or using this Website, you (“you”, “your”, “the User”) confirm that you have read, understood and agree to be bound by these Terms in full. If you do not agree with any part of these Terms, you must cease using the Website immediately.

1. Nature of Our Service

1.1. This Website is an affiliate comparison and information service. We provide editorial reviews, comparisons and information about third-party online gambling and casino operators. We are not a gambling operator, and we do not offer, conduct or facilitate any gambling activity.

1.2. We do not accept bets, wagers, deposits or stakes of any kind. Any gambling activity you undertake is solely between you and the relevant third-party operator, subject to that operator’s own terms and conditions.

1.3. Whilst we endeavour to keep all information on this Website accurate and up to date, we do not guarantee or warrant that any information — including but not limited to bonus offers, promotional terms, wagering requirements, withdrawal limits or available payment methods — is complete, accurate or current at the time of your reading. You must always verify offers, terms and conditions directly with the relevant operator before registering or depositing.

2. Affiliate Disclosure and Commercial Relationships

2.1. This Website contains affiliate links to third-party gambling operators. Where you click on such a link and subsequently register, deposit or transact with that operator, we may receive a commission or referral fee at no additional cost to you.

2.2. Our commercial relationships may influence which operators are featured, their prominence or positioning on the Website, and the nature of any “recommended” or “featured” designation. However, our editorial reviews and star ratings reflect our genuine assessment and are not dictated by commercial arrangements.

2.3. This disclosure is made in compliance with the UK Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Code, and the Consumer Protection from Unfair Trading Regulations 2008.

3. Eligibility and Age Restriction

3.1. This Website and its content are intended solely for persons aged 18 years or over. By using this Website, you confirm that you are at least 18 years of age.

3.2. If you are under 18, you must leave this Website immediately and must not use any of the services or follow any links to third-party gambling operators.

3.3. It is a criminal offence for persons under the age of 18 to gamble in the United Kingdom under the Gambling Act 2005. We take no responsibility for any underage person who accesses this Website or any third-party operator via links contained herein.

3.4. You are solely responsible for ensuring that online gambling is legal in your jurisdiction. We make no representation that the content of this Website is appropriate, lawful or available for use in any particular location outside of the United Kingdom.

4. Responsible Gambling

4.1. Gambling should be undertaken as a form of entertainment, not as a means of generating income. You should only ever gamble with money you can afford to lose.

4.2. If you or someone you know may have a gambling problem, we strongly encourage you to seek help from the following organisations:

• GamCare — www.gamcare.org.uk — Freephone: 0808 8020 133
• BeGambleAware — www.begambleaware.org
• Gambling Therapy — www.gamblingtherapy.org
• National Gambling Helpline — 0808 8020 133 (free, 24/7)

4.3. We support the principles of responsible gambling and encourage all users to set personal deposit limits, time limits and loss limits with any operator they register with. Most UK-licensed operators are required to offer these tools under their UK Gambling Commission licence conditions.

5. Third-Party Links and Content

5.1. This Website contains links to external third-party websites, including gambling operators, software providers and other services. These links are provided for your convenience and information only.

5.2. We have no control over, and accept no responsibility or liability for, the content, privacy policies, practices, terms and conditions or availability of any third-party website. The inclusion of a link does not imply endorsement, sponsorship or approval of that website or its operators.

5.3. Your use of any third-party website is entirely at your own risk and subject to the terms and conditions of use for such websites. We strongly recommend that you read and understand the terms, privacy policy and responsible gambling policy of any operator before registering or providing personal or financial information.

5.4. We shall not be liable for any loss, damage, cost or expense (whether direct, indirect, consequential or otherwise) arising from or in connection with your use of, or reliance upon, any third-party website or service accessed via this Website.

6. Accuracy of Information and No Advice

6.1. The content on this Website is provided for general informational purposes only and does not constitute financial, legal, tax, gambling or any other form of professional advice.

6.2. Bonus offers, promotional terms, wagering requirements, odds and other operator-specific information displayed on this Website are subject to change without notice by the respective operators. We accept no liability for any discrepancy between the information displayed on this Website and the current terms offered by any operator.

6.3. Star ratings, editorial opinions and “best of” lists represent our subjective editorial assessment at the time of publication and should not be relied upon as the sole basis for any decision to gamble or register with any operator.

7. Intellectual Property

7.1. All content on this Website — including but not limited to text, graphics, logos, images, screenshots, data compilations, page layouts, underlying code and software — is the property of Take Marketing Limited or its content suppliers and is protected by United Kingdom and international copyright, trademark and intellectual property laws.

7.2. You may view, download and print pages from this Website for your own personal, non-commercial use, provided you do not:

• modify any content without our prior written consent;
• use any content for commercial purposes without a licence from us;
• remove or alter any copyright, trademark or other proprietary notice;
• reproduce, duplicate, copy, sell, resell or otherwise exploit any content for any commercial purpose.

7.3. The name “SlotFruit”, our logo and all related marks are trademarks of Take Marketing Limited. Nothing on this Website grants any licence or right to use any trademark without our prior written permission.

8. User Conduct

8.1. You agree not to use this Website:

• for any unlawful purpose or in violation of any applicable local, national or international law or regulation;
• to transmit or procure the sending of any unsolicited advertising or promotional material;
• to impersonate or attempt to impersonate the Company, a Company employee, another user or any other person or entity;
• to engage in any conduct that restricts or inhibits anyone’s use or enjoyment of the Website;
• to introduce viruses, trojan horses, worms, logic bombs or other material that is malicious or technologically harmful;
• to attempt to gain unauthorised access to, interfere with, damage or disrupt any part of the Website, the server on which it is stored, or any server, computer or database connected to it.

9. Limitation of Liability

9.1. To the fullest extent permitted by law, Take Marketing Limited, its directors, employees, agents and affiliates shall not be liable for any:

• direct, indirect, incidental, special, consequential or punitive damages;
• loss of profits, revenue, data, goodwill or anticipated savings;
• personal injury or property damage of any nature;
• any loss arising from gambling activity undertaken with any third-party operator;
• any loss arising from your reliance on information provided on this Website;

howsoever arising, whether in contract, tort (including negligence), breach of statutory duty or otherwise, even if foreseeable or if we have been advised of the possibility of such loss.

9.2. We do not exclude or limit our liability for: (a) death or personal injury caused by our negligence; (b) fraud or fraudulent misrepresentation; or (c) any matter in respect of which it would be unlawful to exclude or restrict our liability.

9.3. You acknowledge that this Website is provided free of charge and, in consideration thereof, you agree that the limitations of liability set out in this section are reasonable.

10. Indemnification

10.1. You agree to indemnify, defend and hold harmless Take Marketing Limited, its directors, officers, employees, agents and affiliates from and against any and all claims, liabilities, damages, losses, costs and expenses (including reasonable legal fees) arising out of or in connection with:

• your use of, or conduct on, this Website;
• your violation of these Terms;
• your violation of any applicable law or regulation;
• any gambling losses you incur with any third-party operator;
• your infringement of any intellectual property or other right of any third party.

11. Data Protection and Privacy

11.1. We are committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

11.2. Our collection and use of personal data is governed by our Privacy Policy, which forms part of these Terms. By using this Website, you consent to the practices described in our Privacy Policy.

11.3. Our use of cookies and similar tracking technologies is described in our Cookie Policy.

12. Availability and Website Changes

12.1. We do not guarantee that this Website, or any content on it, will always be available or uninterrupted. We may suspend, withdraw, discontinue or change all or any part of the Website without notice.

12.2. We will not be liable to you if, for any reason, the Website is unavailable at any time or for any period.

12.3. We reserve the right to update, amend, supplement or remove any content on this Website at any time without prior notice.

13. Amendments to These Terms

13.1. We reserve the right to revise and amend these Terms at any time. Any changes will take effect immediately upon publication on this page. The “Last updated” date at the top of this page indicates when these Terms were last revised.

13.2. Your continued use of the Website following the posting of revised Terms constitutes your acceptance of and agreement to such changes. You are expected to check this page periodically to take notice of any changes we make.

14. Severability

14.1. If any provision of these Terms is found by any court or competent authority to be invalid, unlawful or unenforceable, that provision shall be deemed modified to the minimum extent necessary to make it valid, lawful and enforceable. If such modification is not possible, the relevant provision shall be deemed severed from these Terms without affecting the validity and enforceability of the remaining provisions.

15. Entire Agreement

15.1. These Terms, together with our Privacy Policy and Cookie Policy, constitute the entire agreement between you and Take Marketing Limited in relation to your use of this Website and supersede all previous agreements, understandings and arrangements between us, whether written or oral.

16. No Waiver

16.1. No failure or delay by us in exercising any right or remedy under these Terms shall operate as a waiver of that right or remedy, nor shall any single or partial exercise of any right or remedy prevent any further or other exercise thereof or the exercise of any other right or remedy.

17. Third-Party Rights

17.1. These Terms do not confer any rights on any person or party (other than the parties to these Terms) pursuant to the Contracts (Rights of Third Parties) Act 1999.

18. Governing Law and Jurisdiction

18.1. These Terms and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of England and Wales.

18.2. The courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms. Nothing in this clause shall limit the right of any party to apply for injunctive relief or other equitable remedies.

19. Regulatory Information

19.1. All gambling operators featured on this Website that accept customers from the United Kingdom are required to hold a valid licence issued by the UK Gambling Commission (www.gamblingcommission.gov.uk). We endeavour only to feature operators that hold such a licence; however, it is your responsibility to verify an operator’s licensing status before registering.

19.2. Take Marketing Limited is not licensed by the UK Gambling Commission, as we do not provide gambling facilities. We operate as an affiliate and comparison service only.

20. Electronic Communications

20.1. In accordance with the Electronic Commerce (EC Directive) Regulations 2002, we provide the following information:

• Company Name: Take Marketing Limited (trading as Play Marketing UK)
• Company Number: 07619813 (England and Wales)
• Registered Office: Littleworth Grange South End, Goxhill, Barrow-Upon-Humber, England, DN19 7NE
• VAT Number: N/A

21. Contact Us

If you have any questions about these Terms and Conditions, please contact us at:

Take Marketing Limited
Littleworth Grange South End
Goxhill, Barrow-Upon-Humber
England, DN19 7NE

Email: [email protected]

Becky Mosley

Founder & Editor-in-Chief at Slotfruit

Rebecca (Becky) Mosley has been at the heart of the UK online gambling industry since 2008 — making her one of the most experienced voices in the space. She founded Take Marketing Limited and built SlotFruit.co.uk into one of the longest-running independent casino comparison sites in the country.

As editor-in-chief, Becky brings a genuine player-first perspective to everything on the site. She personally oversees every casino review and slot guide, making sure readers get straight-talking, honest information rather than marketing fluff. Her approach has always been the same: transparency, fair bonus terms, and responsible gambling above all else.

Over 17 years in the industry, Becky has built deep expertise across UK Gambling Commission licensing, slot game mechanics, bonus structures, and the constantly evolving regulatory landscape. She works directly with operators and software providers to keep every listing accurate and up to date.

Becky is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.

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