William Hill Partners Up with Everton FC
Published on by Andrew Mills
There have been a few bookmakers signing partnership agreements with major football clubs recently, and the latest club on this particular bandwagon is Everton.Everton FC have announced that they have signed a new deal with high street and online bookmakers William Hill. The partnership is to begin officially at the same time as the 2016/17 Premiership season.
Terms
Under the terms of the deal, the two parties will offer exclusive odds on a number of markets, as well as all Everton fixtures in the Premier League, FA Cup, and Capital 1 Cup matches. Everton fans will also have the chance to enter exclusive competitions for prizes.William Hill will receive brand exposure on the club’s LED screens and interview backdrops.“Everton are one of the most iconic clubs in Britain and it’s great to be joining the Blues at this exciting point in their history.“We can’t wait to start working with the club and we look forward to offering the millions of Evertonians a fun and innovative betting service across all of retail and digital channels.”Alan McTavish, Everton Head of Commercial, added:“We are pleased to name one of the world’s leading betting and gaming companies, William Hill, as our new official betting partner and look forward to a successful association between both parties.“Ahead of an exciting new season we look forward to working together with William Hill, a company that prides itself on innovation, history and heritage just like Everton, and developing a long-term partnership that covers the traditional betting and the emerging interactive markets”Everton, who finished a disappointing 11th last season, are hoping this new partnership, and new manager Ronald Koeman, spell a change of fortune for the club!