Nektan teams with up News UK to operate Sun Play

Published on by

One of the UK’s biggest tabloid newspapers, The Sun, has revealed that it is launching an exciting new gaming product called Sun Play later this year. Sun Play will be operated by the market-leading mobile gaming platform provider Evolve, by Nektan.

Skill Games And Real Money Games On The Move

Sun Play will offer a combination of free-to-play skill games and real money games; both of which are designed to be played by The Sun readers while on the move. Players will not only be treated to a range of compelling games and innovative content, but also the change to win money and prizes.As it will also include free-to-play games, the developers hope that Sun Play will tap into the growing number of online players graduating from virtual to real money games.International B2B mobile gaming platform provider Nektan is the developer and operator of games in the interactive RMG and freemium gaming space.It has invested heavily in Evolve and propriety games over the past couple of years in order to improve its white label product. The platform can be customised to suit the needs of partners, such as News UK, in order to deliver unique experiences for their players.

Netkan Stood Out Above The Rest

Gary Shaw, Nektan’s Executive Chairman, said: “I am delighted that News UK has chosen Nektan as its partner following a rigorous selection process and this reflects the quality of our market-leading mobile gaming platform and best-in-class B2B offer.”Neil Martin, News UK’s Business Development Director, said: “Having carefully evaluated the market, Nektan were the stand-out partner for News UK to power Sun Play. We are very excited to be working together to deliver the most enjoyable gaming experience to seven million print and online readers daily. Entertaining our customers across different points of their media day is a key focus for our business.”Under the agreement between Nektan and News UK, Nektan will receive a share of the net revenue generated by Sun Play, boosting its trading for 2015.