Published on 29th April 2016 by Becky Mosley

Within the borders of Finland there is one online casino gaming solutions provider that stands head and shoulders above the rest. Founded back in 2008, Finnplay specialises in creating real-money gaming solutions for some of the leading industry names. From start-ups to global operators, some of the biggest of online casino forces in the world have looked to Finnplay in order to improve. State of the art and seemingly always firing, Finnaply has recently made the move to integrate Trustly Group payment solutions.

Expand Payment Options

The deal, which has taken a few by surprise, is set to expand the payment options that Finnplay are able to provide. Under the terms of this brand new agreement, what the Trustly Group is set to do is increase the wider Finnplay product offering. Expanding across of both online and mobile platforms, Martin Prantner (Finnplay Chief Executive) seemed particularly pleased about what the agreement will mean for the provider moving forward, he said, “Our customers expect to offer players a frictionless user experience when it comes to deposits and withdrawals from the player wallet. Given that ease of use is high in the consideration cycle of a player when looking to register or play with an online gaming brand, it is imperative that payment solutions both cross-border and localised become part of the marketing toolkit to acquire and retain players”.

Instant, No Hassle Payments

Trustly Group Chief Commercial Officer Johan Nord also chimed in on the agreement when he said; “We look forward to our partnership with Trustly in ensuring Finnplay has one of the best rosters of payment solutions available on our platform. Today’s online customer expects payments to be instant and without any hassle; Trustly’s solution improves the customer experience and, in the end, customer satisfaction”.Judging by what has been said, it looks like plenty is expected of the Finnplay/Trustly agreement as time progresses.