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BVGroup Becomes the new Corporate Rebrand of BetVictor

In a significant rebranding move, the internationally renowned online gambling company, BetVictor, has adopted a new corporate identity, featuring a new name, logo, and a revamped website. Officially renamed as BVGroup, this shift aims to showcase the company’s evolution from a traditional bookmaker to a multifaceted gambling operator and B2B tech solutions provider.

Having its roots in Gibraltar, BVGroup continues to be a testament to more than 75 years of its journey in the gambling industry, which initially started as a trackside bookmaker. This renaming reaffirms the company’s commitment to providing end-to-end technology solutions for gambling businesses and to fostering long-standing partnerships within the industry.

BVGroup Becomes the new Corporate Rebrand of BetVictor

“Significant Milestone”

Andreas Meinrad, the CEO of BVGroup, commented on the rebranding: “With more than 75 years of experience under our belt, we’ve earned the reputation of being one of the most dependable names in the gambling industry. Our new identity as BVGroup not only encapsulates our rich legacy but also underlines the long journey we’ve traversed from our humble beginnings as a bookmaker.”

Celebrating this momentous change, the UK-origin group commended its new corporate persona on LinkedIn as a ‘significant milestone in the company’s progress’.

Besides its primary B2C brand, BetVictor, BVGroup leverages its wide range of proprietary technology to maintain and manage several partner brands, including Parimatch, Heart Bingo, BildBet, and talkSPORT BET.

In Meinrad’s concluding remarks, he reiterated, “While our proud heritage is an integral part of our identity, our prime focus remains the future. We are committed to constant innovation and growth to serve our customers and partners in the best possible manner. BVGroup is a promising stride towards the advancement of our company.”

About BVGroup

BVGroup, formerly known as BetVictor, is a Gibraltar-based online gambling company with over 75 years of industry experience. With its multi-brand operations and cutting-edge B2B technology solutions, BVGroup has carved a niche for itself in the global gambling arena. While BetVictor remains its flagship B2C brand, BVGroup also manages other well-known partner brands. The company’s commitment to innovation and customer satisfaction is what makes it stand out in the competitive gambling sector.



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